Magazine placement at Barnes and Noble requires unusual cognitive ability

Last month I had the privilege of meeting a very interesting lady. Although considered semi-retired, she works part-time at the Barnes & Noble bookstore. Specifically, she is the lady in charge of magazine racks, and when people sit in the cafeteria and read magazines, they often put them in the wrong place or leave them on the table. This is something that Barnes & Noble does to attract people to buy coffee and sit in the customer area. Interestingly, the company generates 30% of its sales volume in the cafeteria.

While talking to this lady, she was preparing for her break. He sat in the cafeteria next to the table he was at. We started talking about his work, because I was quite impressed by how efficient he was. He put those magazines back very quickly and attributed much of his skills to his fond memory of where everything was supposed to go. She was also in charge of taking out the new magazines, and picking up the unsold magazines, tearing off the covers and throwing them away, carefully recording what was being sold. I guess Barnes & Noble gets a discount on the magazine they sold from the publisher.

The reason I am writing this article, is that I noticed that while doing so, there was a lot of dexterity at your fingertips. I would straighten the magazines that were there, put another magazine back in, and take a magazine that was out of place and put it somewhere else. I don’t know if you know or not, but your memory works best when you move your fingers, and the fMRI brain scan shows that people who play musical instruments have their brains lit up like Christmas trees, the same goes for people who work in the kitchen doing culinary work.

Does that mean that people who have jobs that involve dexterity and movement of the hands and fingers become smarter because their brains are activating, chemicals are flowing, and their brains are working more often? I suspect so, and I would like to expand this conversation to include the following;

1. Dexterity
2. Memory
3. Hand-eye coordination
4. Recognition of anomalies

It will also improve memory, hand-eye coordination, and the ability to find abnormalities, things out of place, things that don’t belong. That is a form of intelligence of its own. In fact, if you go through the MENSA puzzles books for your IQ test, you will see that many of them have to do with quickly recognizing things that don’t belong, are out of sequence, or trying to figure out what The next item in the sequence will be. All of these skills can be found in Our Lady’s Tasks at the local Barnes & Noble store (a research control group of one, so far). Please consider all this and think about it.

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